Thursday 15 March 2012

Who gave this the green light?

With St. Patrick's Day coming up, O'Neills sportswear thought it would be a good idea to turn every county jersey green. Apart from being a piece of blatant marketing it's hard to see what they're trying to achieve with this. The only hope for them - and indeed possibly the only reason why they decided to produce these articles in the first place - is sales of the green Dublin jersey in the saturated GAA population around the capital. However, if the likes of the Dublin teams don't actually wear the jersey during this weekend's games it will likely turn out to be an opportunity lost. Then again, if every team wore green against each other it would obviously be utterly shambolic. Imagine the farce that would ensue if John Brennan's charges trotted onto the Páirc Tailteann turf on Sunday wearing a nice shade of emerald.

As might be expected from such a venture, most of the strips end up looking like either a Kerry jersey or a Limerick jersey. The Tyrone one somehow looks like a Leinster Railway Cup jersey, while the Derry version just looks like a (nicer version of a) Mayo top. So, bar sales to those that have some long-lost allegiance to the Connacht-men, O'Neills aren't likely to gain much from this experiment in the Oak Leaf county.


In any case, Derry players have worn this jersey before. Cast your mind back to the early 2000's when Eoin McCloskey and Mickey Conlan were keeping goals for the Oak Leafs. That was a special edition St. Patrick's Day jersey they were wearing... and they didn't even know it!

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